Paid Media · Demand Gen · CRO  ·  B2B · SaaS · B2C

Paid media built to grow revenue.

I'm Matan Levanon. I have managed budgets up to $5 million a month, in-house and at agencies. I run paid media, demand generation, and conversion optimization for B2B, SaaS, and B2C companies. You work with me directly, start to finish.

Trusted with growth at

HumanzStellar CyberCrazy LabsLadbrokes CoralMedia BrainersDijo Homes
What I do

Data-backed growth across every channel.

Full-funnel growth across paid, organic, and conversion. One system, built to maximize ROI.

Paid Media & PPC

Google, LinkedIn, and Facebook campaigns built to reach your buyers. Data-driven and ROI-accountable.

Demand Gen & ABM

Demand generation and account-based marketing to build a pipeline of qualified, high-intent accounts.

Conversion Optimization

Most of the money is lost after the click. I optimize landing pages and funnels so qualified traffic converts.

SEO & Organic Growth

Durable organic visibility to compound your results alongside paid and lower your cost per customer.

Cross-Channel & Tracking

Clean attribution and ad-tech setup across display, social, and affiliate, so you know what works and why.

Team Training & Enablement

Hands-on training to build high-performing in-house marketing teams.

Why work with me

You get the senior operator, every week.

01

No hand-off to juniors

At an agency, the senior person wins the pitch and a junior runs your account. With me, the senior operator is the one in your account every week.

02

Optimized for revenue, not clicks

I led CRO and growth teams, not media buying alone. You get conversions and pipeline, not vanity metrics.

03

Enterprise-tested, startup-flexible

I have managed enterprise-scale budgets and helped early-stage SaaS find their first repeatable channel. Same rigor, sized to your stage.

About

A decade of growth, from startups to enterprise.

I'm Matan Levanon, founder of MTN Marketing & Consultancy. Over the past decade I have led paid media, demand generation, and conversion optimization across B2B, SaaS, and B2C, from venture-backed startups to large enterprises.

I've been CRO and growth team lead at Ladbrokes Coral, a senior user-acquisition manager at Crazy Labs, and Head of Paid Media at Media Brainers, running international campaigns across Google, LinkedIn, Facebook, display, social, and affiliate channels.

What ties this together: I care about what happens after the click. Many marketers buy traffic. I turn traffic into customers and revenue, as the senior partner accountable for your result.

Experience

VP of Growth
Humanz
2025-26
Head of Paid Media
Media Brainers
2020-24
Sr. User Acquisition
Crazy Labs
2019-20
CRO & Growth Lead
Ladbrokes Coral
2014-19

Education

Executive MBA
Quantic School of Business
2019
BA
University of Victoria
2010
$5M/mo
Peak ad budgets managed
10+ yrs
In-house & agency experience
Full funnel
From first click to closed revenue
FAQ

Common questions.

What does MTN Marketing & Consultancy do?

MTN runs paid media, demand generation, and conversion optimization for B2B, SaaS, and B2C companies. You work with founder Matan Levanon directly across Google, LinkedIn, and Facebook.

Who is Matan Levanon?

Matan Levanon is the founder of MTN. He has over a decade in paid media, growth, and CRO at companies including Humanz, Media Brainers, Crazy Labs, and Ladbrokes Coral.

Which services and channels does MTN cover?

Paid media and PPC, demand generation and ABM, conversion rate optimization, SEO, cross-channel tracking, and marketing team training. Core channels include Google, LinkedIn, and Facebook.

Who does MTN work with?

B2B, SaaS, and B2C companies, from venture-backed startups to enterprises. Matan works as your outsourced senior growth partner.

Where is MTN based?

MTN is based in Tel Aviv, Israel, and works with clients internationally.

How do you start working with MTN?

Book a free 30-minute call. You get a clear view of your funnel and your next step.

Let's find your next growth channel.

Book a free 30-minute call. I will show you where your budget is wasted and where the growth is. No pitch. You get a clear view of your funnel.

Book a 30-min growth call